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The Robots, inc
REAL PRINTING  |
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Equipment
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We have 4 AB Dick Offset Printers with 2 color printheads in our shop. We have a full darkroom with camera and platemaker in order to manufacture ultra high quality film negatives and and metal offset plates that are part of the offset printing process.
In addition, we have an extreme high resolution full color laser printer rated for professional quality brochure print runs. |
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Because people generally remember it better
if its ink on paper! We've noticed that some of our customers who settled into online and email advertising are returning part of their budgets to print advertising and direct mail marketing. 1) We're all concerned about spam emails. 2) Even Amazon began to issue printed catalogs! 3) Google has even experimented with taking its ad sales to the printed format. (CNet News, August 31, 2005) 4) The Media Effects Research Laboratory at Penn State University, in a study entitled "Does Web Advertising Work? Memory for Print vs. Online Media," found "a clear implication for advertisers is that incidental memory for a content is significantly lower in online medium, compared to print medium." In other words, people really do remember it better if its ink on paper! |
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© 2008 Copyright The Robots Inc. All Rights Reserved |
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